ROBERTS CREATIVE SELECTED AS MULTIPLE TELLY WINNERS
ROBERTS CREATIVE SELECTED AS WINNER IN MULTIPLE CATEGORIES:
THE 35th ANNUAL TELLY AWARDS
Laurel, MS – 5/29/2015 – The Telly Awards has named Roberts Creative Group as Bronze winners in the 35th Annual Telly Awards for their pieces titled Hammerhead Armor SEMA 2014, See Your World Clearly, and Frostbites. With nearly 12,000 entries from all 50 states and numerous countries, this is truly an honor.
Hammerhead Armor SEMA 2014: The 2015 Bronze Award in Film/Video – Outdoor / Environmental –Kiosk went to the looping video used for the 2014 SEMA Show, the premier automotive specialty products trade event hosted in Las Vegas in November. Hammerhead Armor SEMA 2014 highlights the fabrication process and superior welding and manufacturing of Hammerhead Armor Aftermarket Bumpers and Accessories.
See Your World Clearly: The 2015 Bronze Award in Commercial – Local TV & Local Cable – Use of Animation was won by Advanced Vision Center’s See Your World Clearly commercial. To illustrate the clouding of vision caused by cataracts, Roberts Creative juxtaposed clear photographs with blurring watercolor paint for an impactful effect.
Frostbites: The 2015 Bronze Award in Online Video – Online Commercial – Campaign – Business-to-Business went to Thermo-Kool’s Frostbites campaign. Frostbites is a series of three informative videos that use humor, animation, and Thermo-Kool’s “Professor of Kool” to educate the audience on the history and benefits of blast chilling and shock freezing versus conventional freezing and cooling. For a comprehensive campaign, Roberts Creative Group used the Frostbites theme in online banners, trade-show banners, social media outreach, and other promotional and advertising activity.
About The Telly Awards:
The Telly Awards, founded in 1979, is the premier award honoring outstanding local, regional, and cable TV commercials and programs, the finest video and film productions, and online commercials, video and films. Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world.
For its 35th season, the Telly Awards once again joined forces with YouTube to give the public the power to view and rate videos submitted as part of the People’s Telly Awards. In addition to recognition from the Silver Telly Council, the judging panel that selects the Telly Awards winners, the Internet community helps decide the People’s Telly Awards winners.
A prestigious judging panel of over 500 accomplished industry professionals, each a past winner of a Silver Telly and a member of The Silver Telly Council, judged the competition, upholding the historical standard of excellence that Telly represents. The Silver Council evaluated entries to recognize distinction in creative work – entries do not compete against each other – rather entries are judged against a high standard of merit.
“The Telly Awards honor the very best in film and video and I am proud that the creativity, skill, and great film and video production of our agency is reflected in our work,” said Eric Roberts, CEO of Roberts Creative Group.
To find out more about the Telly Awards visit www.tellyawards.com.
About Roberts Creative Group:
Roberts Creative opened in 2007 in Historic Downtown Laurel, Mississippi. Roberts Creative became Roberts Creative, LLC in 2010 and expanded its locations to Austin, Texas in 2014 but the principal location remains in Laurel, Mississippi.
Our mission is to assist companies and organizations in communicating their stories and to aid in selling their products or services. We are a team of industry-leading designers and thinkers who believe that functional and creative brand awareness starts with what we call “designful thinking”—or the process of considering empathy. We want to know what people truly value because we know this true value is the core of what makes people tick.
Roberts Creative is a nimble, enthusiastic, and flexible agency. Multifaceted in many disciplines of research, design, and strategy, our collaborative team ensures our clients’ stories are effectively and innovatively crafted, communicated, and shared.